Inova Professional haircare collection featuring Kera-Quik, Deep Cleansing, Anti-Hair Loss and Tea Tree products.

Inova Professional

News &Updates

What's happening at Inova — new products, professional programs, education updates, company announcements and opportunities for salon professionals.

Latest from Inova

Lead story

A stylist working on a client during an Inova Professional training session

Professional Education

The Inova Professional Education Center has relaunched

Our education area has been rebuilt as a single professional destination — six education paths, the four keratin systems, application guides and Spanish-language resources, all free to read with no account required.

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More from Inova

A stylist working lather through a client's hair at the salon backwash, with Inova Professional Clarifying Shampoo #1 in the foreground

Product Updates

Clarifying Shampoo #1 added to the professional range

A 3.4 oz deep-cleansing clarifying shampoo, intended as a preparation step before keratin smoothing and other chemical services.

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Inova Professional Tea Tree Shampoo and Conditioner standing together on a salon counter

Product Updates

Tea Tree Shampoo and Conditioner join the professional range

A scalp-focused cleansing and conditioning pair, both in 11 oz professional sizes, added to the range on the same day.

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A stylist applying Inova Professional Anti-Hair Loss Shampoo #2 at the scalp during a salon service

Product Updates

Anti-Hair Loss Shampoo #2 now available in 3.4 oz

Step #2 of the Root Renewal scalp routine is now stocked in a 3.4 oz professional size.

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The three steps of the Inova Professional Root Renewal Collection arranged in order on a salon surface

Professional Education

New Root Renewal education resource now available

Guidance for the three-step Root Renewal scalp routine is now published — Deep Cleansing Shampoo #1, Anti-Hair Loss Shampoo #2 and Anti-Hair Loss Scalp Tonic — setting out the order the three products are used in and how each is applied.

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For salon professionals

Everything behind the chair

Education, professional access and direct support — the three places salon professionals work with Inova.

01

Education Center

Application guides, treatment education and professional resources. Free to read, no account needed.

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Pro Account

Professional pricing and the full professional range for licensed stylists and salon owners.

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Professional support

Questions about treatments, technique, stock or a class? Talk to us directly.

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